Without the tools to efficiently provide visitors and seasonal cardholders with relevant messages throughout their entire customer lifecycle, you might miss out on opportunities to improve both customer service and profitability.
Marketing automation is key
With marketing automation, you can utilize your data in order to send personal, timely, and relevant messages to your visitors and season cardholders. To help our customers within the museum and attractions industry getting started, we have pre-established a framework in cooperation with Heyloyalty. The framework enables you to increase efficiency, customer service, and profitability in all channels.
Below you find a description of some of the opportunities with marketing automation.
Retain and increase life-time-value of visitors and seasonal cardholders
We have built a standardized add-on solution that facilitates currently available data from NaviPartner’s Retail and Entertainment suite. The solution enables you to better retain and increase life-time-value of your visitors and seasonal cardholders, by providing them with relevant email and SMS messages throughout their entire customer lifecycle.